What if Krispy Kreme had their own version of Jake from State Farm?

In this first episode of Cold Pitch, I create a brand-new character called Kris Glaze™ — a high-energy, overly complimentary brand ambassador built specifically for today's social media culture.

The concept is simple:

Kris Glaze finds greatness.
Kris Glaze celebrates greatness.
Kris Glaze connects it back to Krispy Kreme.

Imagine him meeting a Nike executive:

"You made Jordans?"
"You made Air Max?"
"You made Kobes?"

"Respectfully... I'm about to glaze."

"You don't make shoes. You make childhood memories."

This isn't a sponsored video.

This is a creative exercise where I build real marketing campaigns for brands that never asked for them.

The goal is to show what's possible when creativity meets strategy.

Would Kris Glaze work for Krispy Kreme?

Let me know in the comments.

🍩 Krispy Kreme, if you're watching, let's talk.